Posted on 07 Dec, 2023

CRM (Customer Relationship Manager)

3+ Years

Job Summary :

The Customer Relationship Manager will be responsible for establishing and maintaining profitable relationships with customers on behalf of the company. The role involves ensuring that the customer is satisfied with the company’s products and services, and managing any issues or concerns that may arise.

Key Responsibilities :

  • Client Relationship Management : Develop and maintain long-term relationships with clients. Understand client needs and tailor services to meet those needs.
  • Communication : Serve as the primary point of contact between the client and the company. Communicate effectively with clients, responding to their inquiries and resolving any issues or complaints.
  • Feedback and Improvement : Gather client feedback regarding the products and services offered. Work closely with internal teams, including sales and marketing, to implement improvements based on client feedback.
  • Client Retention : Implement strategies for retaining clients, including identifying client risks and developing plans to mitigate them.
  • Data Analysis and Reporting : Analyze customer data to identify trends, perform customer segmentation, and assess customer satisfaction. Provide regular reports to management on customer relationships, pipeline, forecasts, and retention.
  • Collaboration with Sales and Marketing : Coordinate with sales and marketing teams to align strategies aimed at increasing customer loyalty and enhancing customer experiences.
  • Upselling and Cross-Selling : Identify opportunities for upselling and cross-selling and collaborate with the sales team to capitalize on these opportunities.

Qualifications :

  • Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
  • Proven experience as a Customer Relationship Manager or a similar role.
  • Strong understanding of customer relationship management principles and practices.
  • Excellent communication and interpersonal skills.
  • Strong analytical and problem-solving abilities.
  • Proficiency in CRM software and data analysis tools.
  • Ability to work in a fast-paced environment and manage multiple tasks simultaneously.

Skills :

  • Strong customer service orientation.
  • Excellent verbal and written communication skills.
  • High level of empathy and the ability to understand customer needs.
  • Leadership skills and the ability to manage and resolve conflicts.
  • Strategic thinking and proactive approach to customer relationship management.

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