Posted on 11 Nov, 2021
Digital Marketing Executive
0 - 1 Years
Works closely with the marketing manager to create engaging content for a company’s social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.
Job Duties
- Manages company social media channels, including Facebook, LinkedIn, Twitter, and other relevant platforms
- Engages in social media presence creation on new and emerging social media platforms
- Creates dynamic written, graphic, and video content
- Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
- Assists social media management with large projects, events, and community management
- Works as part of a team to develop large social media campaigns
- Analyses and reports audience information and demographics, and success of existing social media projects
- Proposes new ideas and concepts for social media content
- Works with marketing and social media team members to coordinate ad campaigns with social media strategy
- Writes and distributes e-newsletters to subscribers
- Manages social media communications
- Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimize visits